Target Social Media Behavior, Not Demographics

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If your law firm targets audiences on Facebook and other social media platforms using demographic parameters, you might want to think again. While you may want to reach users in a specific location or age group, relying on the information … Read More

Boost ROI at Your Next Legal Conference

Get ready – busy season for conferences and trade shows is about to kick into high gear! Every year, attorneys and law firms spend a good deal of money attending or exhibiting at these events (or both) with the hopes of … Read More